About the Campaign

In December 2022, NFL Alumni launched the “GEAR UP, Tennessee!” Campaign, a statewide health education and awareness campaign, in partnership with the State of Tennessee Department of Health.

More than 25 former Titans and other NFL greats with ties to the State of Tennessee are lending their voices and encouraging Tennesseans to keep themselves and their families healthy by preventive measures.

As part of the GEAR UP! campaign, NFL Alumni is teaming up with several public and private sector leaders and community organizations across the state to host public events, townhalls, listening sessions, and mobile clinics. The Campaign also includes media interviews, public service announcements, and social media to raise awareness of the importance of staying healthy and focusing on prevention.

We are urging Tennesseans to GEAR UP! – stay healthy and game ready.

The “GEAR UP, Tennessee!” campaign embodies the triple mission of NFL Alumni, of “Caring for our Own,” “Caring for Kids,” and “Caring for the Community.”

About NFL Alumni

Founded in 1967 by a small group of successful retired NFL players, NFL Alumni is one of the oldest and most well-respected retired player organizations in professional sports. NFL Alumni’s triple mission focuses on “caring for our own,” “caring for kids,” and “caring for the community.” NFL Alumni Tennessee is one of more than 40 local NFL Alumni chapters nationwide.